The German automobile manufacturer approached us to photograph their legendary G-wagon as well as their GLA SUV which had not been announced yet. The brief was quite simple, for the G-wagon that wanted a raw look and feel, whereas for the GLA they wanted something a little more refined. This journey took us across three states and over 2,000 miles of driving in just one week.
The G-wagon made its way through the canyons of Utah and the mountains of Colorado, which were quite the perfect fit. The GLA was photographed throughout San Francisco and its surrounding areas to match the targeted demographic. The photographs were shot in varying resolution and formats as they were being used across numerous different social and online platforms.